Tuesday, October 23, 2007

Link To Unreal Model in FileFront

http://hosted.filefront.com/camillapersson/ - DRAFT

Final Image Captures

This image shows the space within the bridge, Zhang Yin's office. As the quote I extracted from an article highlighted, Zhang Yin space depicts a fusion of sophistication and playfulness. Her office consists of a larger main space with ajoining smaller rooms to emphasise my concept of interdependency.
The meeting space, above and below, is cut into by the elevator from Zhang Yin's office which shatters the stillness of the room as it continuously carries people between the two spaces. This is intentional as it reveals the ever moving nature of these two key figures and their businesses.


The main table is elevated and tiered to portray the social heriarchy that exists in this environment and reveal the importance of discussion and networking between these two major people of power and their employees.


As you progress down the second elevator, the space becomes notably less open. This draws from the article on Ratan Tata which describes him as "shy and reclusive, yet fiercely aggressive". The textures are masculine and harsh to depict his aggression, while the spaces are like a rabbit-warren as one must weave through dark corridors, which alludes to Tata's reclusion.







Tata's office space most definitely becomes a place he could hide away in. The architecture however, remains strong and bold, so as not to take away his undeniable power and influence.






Sketchup Table Animation

Monday, October 22, 2007

Tiered Table design



Idea for Table - Tiered Table

The concept behind my work is that of reliance and interdependency, therefore I needed to create a table that adhered to this theme. Research brought me across the idea of a 'tiered' table, which stood as a bold object but on further inspection is made up of seperate, connecting parts.



Tip/Trick

The tip or trick that helped me the most throughout this assignment lies under the conceptual umbrella. What I found integral to the creation of spaces was a clear concept. What I mean is that from the beginning I studied the articles and drew out a single idea which linked them together. This would then form the basis of all the work I did therein. Where this is useful is that it is extremely easy to get carried away in unreal and sketchup creating elaborate spaces merely for the sake of it. When you constantly have an idea behind your work it allows you to be far more refined and calculating with unreal as each space holds a symbolic meaning. This means you won't be as tempted to merely 'play around' with the architecture and will instead have something grounded to always refer back to.

Application of Textures in Unreal






Sunday, October 21, 2007

Image Captures - Progression of spaces


What will become intricate stairways leading to Tata's office below the bridge.

Staircase from second elevator (yet to be put in) which leads into winding corridors to Ratan Tata's office.

Corridor connecting Zhang Yin's office to elevator. The vertical and horizontal are highlighted.

36 Custom Textures
















Concept - The Reliant Nature of Power

After thoroughly reading all three articles on Yhang Zi, Ratan Tata and Carlos Slim I was drawn to one subtle element of power not commonly highlighted. This was the idea that all three wealthy and powerful people were hardly ever written about without mention of family, friends or business associates who are inevitably linked with their rise to power. I then began to ponder the question of social networks and think about whether a person on such a high social, economic and political pedestal is ever able to reach this point truly alone. Where I gained inspiration for my spaces is in the fact that these people undeniably need others to inspire, create, analyse and support. Consequently, my concept called for spaces that whilst having main offices for both Zhang Yin and Ratan Tata, also contained a series of interlocking corridors and smaller offices to reveal the importance of a large support team for each person of power. Furthermore, the meeting space should become not so much a stagnant place to dwell, but rather smaller hallways which people would normally only travel through to reach a certain destination. By doing this, I wish to highlight the importance of communication and compromise within businesses such as these as the corridors will require people to stop and make an effort to talk to one another, rather than being given a set space to do so.

Wednesday, October 10, 2007

Link to Comment on Students Work

Muhamad Hanafi Rahmat:https://www.blogger.com/comment.g?blogID=4630094564153216919&postID=8707601100752425144

Monday, September 24, 2007

Study of Elevators and their place in a building

Here, the elevator is a defining feature of the external facade.

These elevators evoke a sense of power through the designs sterility and precision.

These two elevators (above and below) illustrate power in a different manner; through the richness of texture, colour and material used. Both approaches (that of pure modernity above and the oppulence of these examples) are successful in communicating power, however they create an entirely different atmosphere within a space.





Wednesday, September 12, 2007

Three Quotes from Articles

Zhang Yin -

“Make way for the Big Momma of the Billionaires’ Club,” says the Daily Express. The Big Momma in question is Zhang Yin, a 49-year-old paper recycler who has just emerged not only as the richest entrepreneur in China, but also as the wealthiest self-made woman in the world."

Reference: http://www.moneyweek.com/file/20593/zhang-yin-the-worlds-richest-self-made-woman.html

Ratan Tata -

"Somewhat shy and reclusive, yet fiercely aggressive, Ratan Tata may have stepped down from an executive role as the chairman of the Tata Group in 2002, but he is no less a force in India Inc."

Reference: http://www.suchetadalal.com/articles/display/1/401.article

Carlos Slim -

"Wooing the public isn't exactly a favorite activity for the Slims. "I think sometimes when you are successful in business," says Slim in heavily accented English, "you have others trying to turn public opinion against you because they are trying to compete with you." Slim, however, is beginning to court public opinion, pledging earlier this year to increase the size of his charitable foundations. Meanwhile, his sons are doing what the Slims do best: making more money."

Reference: http://money.cnn.com/2007/08/03/news/international/carlosslim.fortune/

Monday, September 10, 2007

Link to Unreal Model in FileFront

http://hosted.filefront.com/camillapersson/

Final Images

This exterior space reflects the only true sense of salvation within the entire space - finally allowing the slightest glimpse of the sky, and pouring a golden light into the space through vertical incisions, in corrolation to the vertical corridors inside.
Two ascending ramps are evident in these images (above and below), differing only in the amount of light each alternate route generates. This has been done specifically to juxtapose the relevant notions of destruction and redemption and of approval and disapproval.










This interior shot exemplifies the destruction of mankind. It achieves this through space and light. Narrow, vertical corridors create a sense of uncomfortable enclosure, even entrapment, and the repetition of the ramp is purposefully tedious. Similarly, the image below reveals the chances of an escape through high ceilings being stripped away by the surrounding darkness.














This meeting space epitomises the calculated interaction between the interior and exterior spaces and their intentions. From the intense corridors of the interior, the meeting space provides an unexpected sliver of light to reiterate the purpose of my liquid aggregation that states, despite all destruction humankind has created, their is still a chance of redemption if we are able to reflect upon, and change, our actions.